Promotional postcards

Along with my lookbook i am thinking about making promotional postcards to use as a marketing tool. These could be sent with orders (as the long term idea for the brand would be to go online), put in the bag when a customer makes a purchase in a boutique etc and generally handed out to promote the brand and create excitement. Another idea would be to make up my press pack of a series of postcards each with a different piece of information on the back and package them in an envelope covered in my prints. Like i mentioned previously i can imagine people sticking them to a notice board or onto their fridge as opposed to if i gave out booklets which would just be kept in a draw or thrown away. Each postcard each has a different look whilst still getting across the bohemian feel of the brand which i think is more successful than having similar images which would not be as memorable. I will also need to pick one postcard to be submitted as part of a table cloth for the Bournemouth Show and Graduate Fashion Week to showcase the work of the whole course.